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Course Description

This course introduces core machine learning concepts and practical generative AI applications for business. Students learn supervised/unsupervised learning, prompt engineering, RAG systems, and AI agents through hands-on projects using accessible cloud tools.

Learning Objectives

  • Explain core concepts of machine learning and LLM-based generative AI
  • Apply advanced prompt engineering strategies such as chain-of-thought and few-shot
  • Build document-grounded RAG workflows
  • Design and use role-specific AI agents
  • Evaluate hallucination, bias, and AI ethics risks in real use cases

Evaluation

Midterm
30%
Final
30%
Assignment
10%
Project
20%
Attendance
10%

Weekly Schedule

Week Topic Details
1 AI, ML, and DL Overview Relationships among AI/ML/DL and business impact
2 Understanding LLMs and Generative AI Transformer intuition, tokenization, and context handling
3 ML Core Concepts I: Supervised Learning Classification/regression concepts and business examples
4 ML Core Concepts II: Unsupervised Learning Clustering, evaluation metrics, and train/test split
5 Prompt Engineering I Prompt structure, zero-shot and few-shot patterns
6 Prompt Engineering II Chain-of-thought and output-structure control
7 Structured Data Practice Vibe coding workflow for classification tasks
8 Midterm Exam
9 Advanced Structured Data Practice Regression/clustering tasks and insight extraction
10 Unstructured Data Practice Text sentiment analysis and image classification demo
11 RAG Fundamentals and Practice Document-grounded QA and hallucination reduction
12 AI Agent Design and Utilization Task-specific agent setup for business workflows
13 AI Ethics and Limitations Bias, privacy, governance, and responsible usage
14 Team Project Presentation Applied business problem-solving project showcase
15 Final Exam

Textbook

Instructor lecture notes and lab materials