강의 과목 Course
Business Software Applications Business Software Applications
Business Software Applications 2025-1 · 620129
- 과목 코드Course Code
- 620129
- 학기Semester
- 2025-1
- 시간Schedule
- Mon 4th / Mon 5th / Wed 6th period Mon4/Mon5/Wed6
- 학점 / 시수Credits / Hours
- 3/3
- 학년Year
- 2학년 Year 2
- 학과Department
- Business Administration Business Administration
강의 개요Course Description
In response to the changing business environment in the era of digital transformation and generative AI, this course develops AI utilization capabilities and data-driven decision-making skills. Students will apply generative AI such as ChatGPT to business problem-solving, and learn data analysis and visualization techniques using Microsoft Excel and PowerPoint. In response to the changing business environment in the era of digital transformation and generative AI, this course develops AI utilization capabilities and data-driven decision-making skills. Students will apply generative AI such as ChatGPT to business problem-solving, and learn data analysis and visualization techniques using Microsoft Excel and PowerPoint.
학습 목표Learning Objectives
- Understand the operating principles and limitations of generative AI and use it ethically in business contexts Understand the operating principles and limitations of generative AI and use it ethically in business contexts
- Optimize AI system performance through strategic prompt engineering Optimize AI system performance through strategic prompt engineering
- Improve coding productivity by applying AI copilot concepts Improve coding productivity by applying AI copilot concepts
- Build data analysis pipelines and develop business intelligence capabilities Build data analysis pipelines and develop business intelligence capabilities
- Acquire data-driven storytelling and effective presentation skills Acquire data-driven storytelling and effective presentation skills
평가Evaluation
주차별 일정Weekly Schedule
| 주차Week | 주제Topic | 세부 내용Details |
|---|---|---|
| 1 | Orientation Orientation | Course overview, importance of AI and data utilization Course overview, importance of AI and data utilization |
| 2 | Getting Started with ChatGPT Getting Started with ChatGPT | ChatGPT overview, understanding features, basic prompt writing ChatGPT overview, understanding features, basic prompt writing |
| 3 | Information Utilization with ChatGPT Information Utilization with ChatGPT | Effective questioning methods, business use cases Effective questioning methods, business use cases |
| 4 | Prompt Engineering Basics Prompt Engineering Basics | Prompt structure, strategies for improving response quality Prompt structure, strategies for improving response quality |
| 5 | ChatGPT Writing Assistant ChatGPT Writing Assistant | Business emails, report writing, document proofreading Business emails, report writing, document proofreading |
| 6 | Practical Applications with ChatGPT Practical Applications with ChatGPT | Business idea development, market research, organizational culture establishment Business idea development, market research, organizational culture establishment |
| 7 | Comprehensive ChatGPT Application Comprehensive ChatGPT Application | Synthesizing learning content, case study analysis, midterm preparation Synthesizing learning content, case study analysis, midterm preparation |
| 8 | Midterm Exam Midterm Exam | |
| 9 | Excel Overview and Basic Functions Excel Overview and Basic Functions | Excel interface, data entry and management Excel interface, data entry and management |
| 10 | Excel Basic Functions Excel Basic Functions | Math/conditional/date/text functions, ChatGPT integration Math/conditional/date/text functions, ChatGPT integration |
| 11 | Excel Data Visualization Excel Data Visualization | Chart types, visualization principles, effective design Chart types, visualization principles, effective design |
| 12 | PowerPoint Basics PowerPoint Basics | Basic settings and features Basic settings and features |
| 13 | PowerPoint Applications PowerPoint Applications | Font rules, visualization methods, napkin.ai utilization Font rules, visualization methods, napkin.ai utilization |
| 14 | MS Copilot Practice and Integrated Project Workshop MS Copilot Practice and Integrated Project Workshop | Copilot utilization, integrated tool usage Copilot utilization, integrated tool usage |
| 15 | Team Project Presentation and Final Exam Team Project Presentation and Final Exam | Final project presentations and evaluation Final project presentations and evaluation |
교재Textbook
Self-developed PPT materials Self-developed PPT materials